The Chief Executive Officer of 3Media Network, Sadiq Abdulai Adu has revealed that the just-ended 3Music awards cost his company GHC6 million.
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In an interview with Daniel Dadzie of the Prime Morning show on Joy Prime, Sadiq Abu revealed that an event of that magnitude required collaboration with numerous teams and organizations for its execution.
He said that they had about 1000 people working directly to make the event a success.
“We’ve had close to about 1000 people working on this project. One thousand people who were directly impacted by this,” he said.
He also revealed that the cost of the various performances shot on different sets including the opening performance by Medikal, Joey B and Criss Waddle and the Osibisa tribute totalled about ¢300,000.
The 2021 edition of the 3Music Awards has been one of the most successful and well-planned events ever held this year. Many commended the organizers of the award scheme for the surprises they pulled out during the show.
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